
Exhibit and Sponsor
The Schools & Academies Show is where thousands of school and MAT leaders come to find real solutions to urgent sector challenges. As an exhibitor, you'll stand shoulder to shoulder with the most trusted suppliers in education, building pipeline, growing brand authority, and securing valuable, face-to-face time with budget-holders actively looking to buy.

Fast-Track Your Pipeline With Education Decision-Makers
No gatekeepers. No wasted time. Just direct access to the education sector’s senior decision-makers, so you can fast-track relationships, start meaningful sales conversations, and build a stronger pipeline. Opportunities like this don’t come around often, make sure you’re in the room when they do.
Position Your Brand as a Trusted Partner in the Sector
Standing out in the education sector requires more than just access, it demands trust and credibility. Exhibiting and sponsoring at the show puts your brand front and centre, showcasing your expertise to senior decision-makers actively seeking reliable solutions. This visibility accelerates buyer confidence, making you the go-to provider when procurement decisions are made.
Accelerate Business Growth With Focused Conversions
Don’t just meet decision-makers, turn those connections into impactful business outcomes. Exhibiting at the Schools & Academies Show gives you the chance to engage directly, demonstrate your value, and close deals that drive sustainable growth. This is where visibility and conversations translate into measurable success and lasting partnerships.

Two Events. One National Platform.
Each year, we run two flagship editions of the Schools & Academies Show, one in Birmingham and one in London. While each event offers a unique regional focus, both bring together influential decision-makers from across the education sector, giving you twice the opportunity to engage, connect and convert.
Take advantage of a uniquely connected audience. By exhibiting at the Birmingham Show, you’ll be placed at the centre of multiple education communities, from schools and academies to independent institutions, universities and edtech innovators. That means more senior leaders, more conversations, and more opportunities to grow your presence across the wider education sector, all in one place.
Co-Located With:
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Headmasters / Headmistresses
Chief Executives
Directors of Finance
Heads of IT
Principals / Vice Principals
Directors of Digital Strategy & Learning
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Schools Estates and Infrastructure
Enhancing Operations
Marketing
Competitive Positioning
Nurturing Culture
Sustainability
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Network Managers
IT Managers
Head of Digital Learning
Directors of IT
Directors of Teaching & Learning
Headteachers
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Digital Transformation
Software Implementation
Digital Safeguarding
Hybrid Learning
Digital Skills
Mental Health and Wellbeing
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Business Analysts
Heads of Data strategy
Data & Insights Manager
Heads of IT
Principals/Vice Principals
Directors of Digital Strategy
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Data protection & GDPR
Data strategy
Cyber security
Data integration
Network Security
Exhibiting in London means more than just meeting school leaders, it’s your chance to connect with a broader, more specialised audience. From estates and infrastructure teams to SEND professionals and edtech pioneers, you'll engage with decision-makers shaping the future of education from every angle. One event. Multiple sectors. Endless opportunities to network and grow.
Co-Located With:
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Heads of Estates
Site Managers
Business Managers
FM Leads
Building Managers
Headteachers
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Compliance
Energy Efficiency
Decarbonisation
Funding and Planning
Latest on RAAC
CIF Bidding
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Network Managers
IT Managers
Head of Digital Learning
Directors of IT
Directors of Teaching & Learning
Headteachers
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Digital Transformation
Software Implementation
Digital Safeguarding
Hybrid Learning
Digital Skills
Mental Health and Wellbeing
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SENCOs
Inclusion Directors
Assistant Headteachers
Pastoral Leads
Heads of Learning Support
SEND Directors
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Provision
Funding
Speech & Language
Mental Health

Our Audiences
Our audience is packed with the people who matter. From Headteachers and CFOs to MAT leaders and Business Managers, the Schools & Academies Show brings together the senior decision-makers shaping education strategy, budgets and procurement. It’s your chance to engage directly with those who not only influence change but sign it off.
82%
of visitors either influence or sign-off on purchasing/ investment decisions
Headteachers
Interest Areas:
School Leadership
Curriculum
Staff Wellbeing
Teacher Training
Pupil Wellbeing
MAT Leadership
Interest Areas:
Funding
Governance
Staff Wellbeing
Budgeting
Inspections & Regulations
Business & Finance
Interest Areas:
Budgeting
Funding
Business Management
Procurement
Accountancy & Audit Services
IT & EdTech
Interest Areas:
Digital Strategy
AI & Emerging Tech
Pedagogy of EdTech
Digital Learning
Curriculum
Estates & Facilities
Interest Areas:
Buildings & Construction
Estates & Facilities
Energy Efficiency
Sustainability
Funding
HR & Workforce
Interest Areas:
Staff Wellbeing
Pupil Wellbeing
SEND
Teacher Training
Curriculum

Past Sponsors & Exhibitors:

What Our Exhibitors Have To Say
“It’s really important for you to come along to the Schools & Academies Show if you sell to schools or if you’re part of their strategy you’re going to meet some really interesting people and genuinely I would say do it it’s invaluable.”
Olivia Brett, Education Account Manager, Amazon Business
“We keep coming back because we keep getting new business from it.”
Iain Graham, Area Sales Manager, The Minibus Centre
“This show really stands out because the quality of audience, people that we’ve seen today have just been fantastic they’re the decision- makers, they’re the people that we really want to talk to.”
Annette Whalley, Senior Consultant, HSBC
“We’ve been really impressed with the footfall. I must say we’ve been to a few exhibitions post covid and this is certainly a busier event. People are here, the right people here, decision-makers are here.”
Matt Johnson, Group Chief Executive, Commercial Services Group

Elevate Your Growth and Retention Strategies
Elevate your growth and retention strategies to new heights while optimising your budget. From exhibition stands to speaking packages, we have a variety opportunities that will help you win and retain school business.
Enquire about our London or Birmingham shows …